DMC helps GROHE make a splash at Sleep Event 2014

by Rebecca Unsworth on 27th Nov 2014

DMC were delighted to support its client, headline sponsor GROHE, at the Sleep 2014 Hotel Design Event. DMC organised a Sleep press briefing in the GROHE VIP Club Lounge which was attended by key press such as The Times and K&B News. The press briefing was designed to inform press about the Sleep Event, as well as provide an insight into the GROHE innovations launched at the show. These included the new GROHE Powerbox- a tap that powers itself- and the new Sensia “shower toilet”! DMC also secured interview opportunities with Designer Kitchen and Bathroom, and K&B News, with GROHE’s Senior VP of Design Paul Flowers and Maha El-Kharbotly-Opas, GROHE UK MD.