Electrolux in Daily Mail again!

by Susan Tyldesley on 25th Jul 2014


The Mailonline headlines with: "Forget washing machines, this hi-tech HAMSTER WHEEL cleans your clothes using energy generated as you run."

You can read the full Daily Mail story here http://dailym.ai/1rzIvVn

The global design competition, which Electrolux has been running for 12 years, is conducted in stages, allowing entrants to develop their concepts throughout the process. The 35 semi-finalists now face the final brief of the competition in August followed by a public vote online to determine the winner of the People’s Choice Award, who receives a prize of 1,000 Euros.

View all the semi-finalist submissions on the Design Lab website