January coverage highlights

by Rose Lloyd on 3rd Feb 2016

We have begun the year as we plan to continue, by earning lots of standout coverage for our clients. Here’s the DMC wrap up of what we loved in January!  

January is all about health and fitness so it will come as no surprise that AEG’s Sports Blender was a firm favourite for the Evening Standard this month. The compact blender featured in Homes & Property’s round up of the latest health kit for commute-conscious Londoners. Fitness duo Twice The Health also truly put the AEG sports Mini Mixer to the test and created healthy diet inspiration with a spicy tuna burger recipe. In addition to the Sports Blender, we were delighted to achieve tech coverage of the AEG Ultramix and 7 Series Kettle on T3’s website.

For image experts, Jessops, the month ended with a fantastic feature in the Metro all about their exciting safari photography course in Namibia. January was also a packed month for GROHE.  Interviews arranged between key trade press and a senior GROHE designer came to fruition with double page spreads in Kitchens & Bathrooms News and Designer Kitchen & Bathroom magazine. Both interviews provided GROHE with at least double page coverage and truly highlighted the successes of GROHE Designer, Michael Seum. As well as these interviews, we achieved a full page piece in glossy magazine Essential Kitchens Bedrooms and Bathrooms, providing readers with tips from GROHE’s UK training manager on how to choose the perfect kitchen tap and the latest kitchen trends.