The General Data Protection Regulation (GDPR) takes effect from 25 May 2018. The GDPR is a standardized user data protection framework which operates across Europe and imposes obligations on organizations that handle the personal data of people in the European Economic Area.
This Privacy Notice explains in detail who we are and the types of personal data we may collect about you when you interact with us. It also explains how we’ll store and handle that data, and keep it safe.
We are DMC Ltd, a PR and Social Media Agency:
Business Address: Springcroft, Greensward Lane, Arborfield, RG2 9JN
VAT No 876206115
Company number 5774874
DMC Ltd undertakes ethical PR and where any data is stored, it is only used for legitimate business interests. This is our lawful basis for processing personal data. So for example if you are a journalist or blogger we may have your email address in order to send you news about a topic you may be interested in. If you have supplied your phone number, we may also hold this for the purposes of contacting you in relation to any topics we are working on together or to advise you of news stories, product information, press events and other media related communications. In some cases we may hold your address if we have requested this in order to send something such as a press pack or sample that cannot be sent digitally.
We sometimes hold the name, address, emails and, if relevant, telephone numbers of consumers who have entered competitions arranged on behalf of clients. These are removed once the competition has been completed. We also have contact details for Social Media influencers that we believe will be interested in hearing about clients news stories/press events.
Recital 47 of the GDPR allows for the processing of personal information for our legitimate business interests in terms of press communications. “Legitimate Interests” means the interests of our company in conducting and managing our business to enable us to offer you the best services and information.
For example, we have an interest in making sure our communications are relevant for you, so we may process your information to send you communications that are tailored to your interests in your business. We believe this processing is in your interest as well.
We may hold some personal details of press, bloggers and influencers on our database for any of the following purposes:
When we process your personal information based on legitimate interests, we make sure to consider and balance any potential impact on you (both positive and negative), and your rights under data protection laws. Our legitimate business interests do not automatically override your interests. We will not use your Personal Data for activities where our interests are overridden by the impact on you. Will not share your Personal Data with any 3rd parties.
If you do not wish to receive any further information from DMC Ltd please email firstname.lastname@example.org and we will remove you from our database.
The data held if you are a journalist, blogger or competition winner may include: Company Name if applicable, First name, Last Name, Job Title, Email address, mailing address, in some cases phone numbers, and are sourced from our long term media lists which we have built up over the years, from public domain information or where in the past you have given this information to us, attended a press event or have requested information from us.
The GDPR includes the following rights for individuals:
If you would like to know if we hold any personal data about you and if so exactly what, please contact us by emailing email@example.com . If you do not wish us to hold information on you, you can request that this is removed by emailing firstname.lastname@example.org
Data Breaches: Secure systems have been put in place to protect your data. If this is breached we have procedures in place to detect, report and investigate any personal data breach.
Dean Marketing Communications Limited, trading as DMC PR ("We") are committed to protecting and respecting your privacy.
For the purpose of the Data Protection Act 1998 (the Act), the data controller is Dean Marketing Communications Limited of Springcroft, Greensward Lane, Arborfield RG2 9JN (registration number 5774874).
This policy only applies to our site. If you leave our site via a link or otherwise, you will be subject to the policy of that website provider. We have no control over that policy or the terms of the website and you should check their policy before continuing to access the site.
We may collect and process the following data about you:
We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users' browsing actions and patterns, and does not identify any individual and we will not collect personal information in this way.
We may obtain information about your general internet usage by using a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer's hard drive. They help us to improve our site and to deliver a better and more personalised service. They enable us:
All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.
We use information held about you in the following ways:
We may also use your data, or permit selected third parties to use your data, to provide you with information about goods and services which may be of interest to you and we or they may contact you about these by email, telephone or post.
If you do not want us to use your data in this way, or to pass your details on to third parties for marketing purposes, please tick the relevant box situated on the form on which we collect your data.
We may disclose your personal information to third parties:
You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at email@example.com.
Our site may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.
The Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act. Any access request may be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.